What Your Customer Wishes You Knew-Chapter 2

What Your Customer Wishes You Knew-Chapter 2

Recently, David and I had a terrific meeting with a prospective client. We talked about the fact that Natural Habits has its origins in a desire to see salespeople engage more effectively with clients and prospects. He rolled his eyes. He explained that he is...
What Your Customer Wishes You Knew-Chapter 1

What Your Customer Wishes You Knew-Chapter 1

When David and I first conceived the idea of Natural Habits, we were having a spirited discussion about the sales process overall. His perspective was from the seller side, and me, since my most recent experience is that of a professional buyer, from that side. This...
Differentiation

Differentiation

My friend Dougie runs a coffee bar near my office, in an area surrounded by other coffee shops and cafes. He faces very stiff competition, yet his establishment is always busy. People even have to queue to get their morning order and he only sells coffee and hot...
The Power of Small Things

The Power of Small Things

Many successful people believe that the power of small things contributes to their success. In our interactions with others, whether in our personal or professional lives, it’s the small things that tend to show who we are. What we do and what we say speak to our...